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Writing Articles can make your website explode with traffic. And in today’s highly competitive internet universe; the importance of attracting highly targeted traffic to your website cannot be overemphasized.

Finding the right strategy that will get you targeted traffic can be your only means of survival, more so in the cutthroat world that is ecommerce.

Getting a high search engine ranking can be very difficult. Fortunately, there is plethora of website promotion strategies you can use to drive traffic to your website.

There are plenty of different ways to advertize your site, you got paid advertisement (pay-per-click) and even affiliate marketing that you can use on your site. But most of these require some sort of payment. However, there are still quite a few ways to get targeted traffic to your site without ever having to pay a cent.

Writing articles is one of the most effective ways to drive traffic to your website, and to make it even better, not only does it work but it is also free. So you might be asking yourself, how can writing a few articles help me get more traffic to my website? Right?

Here is a list of the top 7 ways that articles can improve the number of hits you receive on your webpage.

1. Ability to reach out to larger amounts of people

When you spend time writing an article, it would be an awful shame to not share it with readers. You can place your article on your website or you can submit it to popular sites like e-zines as well as other online publishers.

By submitting your articles to these sites, you give exposure not only to your ideas but also to your website. Simply include a link back to your site or include your information in the resource box. With this, you get exposure and free advertising as well.

So go on and submit your articles to popular e-zines, the opportunity is there for your site to grow. Other sites might find your article to be interesting and might even provide a link back to you. And thereby you increase your link popularity as well, which is also important to strengthening your website.

Remember, almost everyone who comes online to use a search engine is looking for some type of information. And if your article happens to provide them with this information, you will most likely benefit by getting more exposure to your site.

2. Free exposure to your site

If you submit your article to large recognized sites it provides you a chance to expose and gain free advertisement without having to pay a large sum of money. Though you should always avoid the common mistake of making your article a big advertisement about yourself or online business. Your article always needs to be informative and useful to the reader. Use the resource box for linking purposes and advertisement.

If your article is useful enough to the readers, you will make good impressions for your website, and that could end in more traffic and ultimately, more sales.

If you have good quality content in the body of your article, that is way more effective than a few lines of ad space. Remember that you have a very special opportunity to presale your website for free to a prospective customer. So don’t drive them away, give them what they are looking for in your article…information.

3. You will Get High Search Engine Results

Make a new page in your website where you will place your article. Make your article search engine friendly (optimize it). Use the best keywords that relate to your subject, and the meta-tags that will give your page the best results. As soon as you upload your new webpage, you’ll find that search engines will spider through it and this will help you and increase your ranking.

Remember that if your content is SEO friendly then you are more likely to get a higher ranking in the search engines.

4. Increases Link Popularity

Instead of looking for other sites who would want to establish reciprocal links with your site, you can simply submit an article to other sites. Just do not forget to include a link to your site in your resource box.

If your article gets accepted to the website which you submitted to, you automatically gained a new link.

Always try to grow your website with more links. Backlinks is one of the factors used by search engines to determine your websites rankings, so the more you have, the better. So make sure that your article is especially interesting, that way more sites will be compelled to link to it from their site.

5. Optimizes your site for improved search engine ranking

Ensure that your site is full of keywords relating to your topic. Do not forget that keywords are one of the most important things that search engines use to determine your ranking in a search result.

However, you should always provide relevant, useful and pertinent information. Avoid the temptation of overusing keywords just to gain a high ranking as this may turn off most web surfers.

Always remember that the most important thing when writing an article or making a website/webpage is to have fresh clean and fully optimized content. If you have this then you will have higher rankings in search engines.

6. Establishes a Good Impression and Reputation

By writing excellent, original and relevant articles, you not only give your site exposure, you are also creating a good impression on your prospects.

Encourage more people to visit your site and do business with you by establishing an impressive reputation through your articles. Be seen as an expert in the field and you will ultimately gain more customers eager to do business with you.

7. Increases your credibility by providing references as well as positive testimonies about you

Of course, your articles will be receiving many feedbacks after publishing. Your goal should be to keep track of all feedbacks, comments and testimonies from the e-zines and free article sites you use. Use them as a cornerstone in promoting your website.

Your reputation can only be assisted in your favor by the positive comments. They will only impress future and current customers. In today’s economy, credibility is the key to interest new customers or to make existing patrons loyal to your business alone.

Unique, and pertinent articles are useful tools that you should fully use to improve your website and taking advantage of the free advertizing that writing articles can provide.

See an Article Directory for yourself and post an article for your website, or perhaps you’d like to Read Articles and find information for a certain niche.